Beach safety and rules
We want you to enjoy your visit to our stunning beaches and seafronts safely. To keep our beaches clean, safe and accessible, we have some rules about what is and is not allowed. Please read and follow the information and advice below.
Bathing water quality
5 of our beaches in the Arun District are sampled for water quality daily during the bathing season (15 May to 30 September). This testing is carried out by the Environment Agency to ensure our water is clean and safe to swim/bathe in. The daily water quality results are made available to you via live LED signage along with static information displayed at the following beaches:
- Pagham
- Aldwick
- Bognor East
- Felpham
- Littlehampton
Middleton Beach is also sampled, but has a static sign with a QR code to scan for information.
Seaside awards
Bognor Regis and Littlehampton beaches hold the nationwide standard for the best beaches across the UK. Look out for the Seaside Award flag flying on our promenades throughout the summer as a symbol of quality, ensuring visitors and residents enjoy a clean, safe, attractive and well-managed coastal stretch.
Swim and sun safety
Please see the following information below on how to stay sun and swim safe.
To enjoy the sun safely, do the following
- wear SPF 30+ or higher sunscreen and regularly reapply, especially after being in the water
- keep out of the sun during the hottest part of the day (between 1pm and 3pm) and enjoy time in the shade
- cover up with a T-shirt and wear a sun hat
- keep hydrated throughout the day, free water taps are available in Bognor Regis and Littlehampton
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Bognor Regis and Littlehampton have RNLI Lifeguarded beaches during the summer months, and the beach office publishes the tide times, weather and water conditions daily from Easter to September.
The safe swimming areas are marked by red and yellow flags. To stay swim safe, please follow the advice below:
- never paddle or swim in the first bay next to the pier in Littlehampton as strong tides make this area dangerous, you can safely swim or paddle from the second bay onwards
- before swimming and paddling, please consider tide and weather conditions, strong tides and winds can create dangerous water conditions such as large breaking waves and rip tides
- never swim alone; always have someone with you who can call for help if needed
- do not use inflatables in the sea
- never swim in the dark or under the influence of alcohol or drugs
- tombstoning or jumping into seawater from a height is a high-risk activity and is discouraged for the following factors that can cause fatality or life-changing injuries:
- water depths alter with the tide, meaning the water may be shallower than you think
- submerged objects such as rocks may not be visible under the water
- strong currents and rip tides can sweep people away at high speed
- the water can be cold and the shock to your body makes it difficult to swim
- it may be impossible to get out of the water due to difficult access and egress
- if you see anyone in trouble, call 999 and ask for the coastguard do not put yourself in danger
- if you are in trouble, remain calm and call for help, then float (like a starfish) to live. To do this:
- lean back, extend your arms and legs to form a star shape and relax your breathing
- if you are not sure where to swim safely, ask a beach patrol officer for help
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Know your flags
The RNLI lifeguards will display flags on the beach - make sure you know what they mean.
This is where the lifeguards patrol, and you can swim safely in this area
Never enter the water if a red flag is flying - this means the water conditions are dangerous, and it is unsafe to enter
If an orange cone or sock is flying, you must not use inflatables on the water - a strong wind or other hazard is making the water unsafe for them
Beach patrol officers
Our friendly beach patrol officers are on duty on the East Beaches of Bognor Regis and Littlehampton from April to September and are happy to assist you with:
- first aid including defibrillators
- free wristband safety system for lost children and vulnerable adults
- safety information to do with our beaches and the sea
- information on tides, weather and water conditions
- lost and found service
- local information
- bye-law advice